For me the asset exchange is the heart of burst. without it I probably wouldn't be here at all. Maybe just mining and selling it straight off to polo cause what else would I do with it?
Almost all the asset's you can find in the exchange is a project of a community-member who do some absolutely great stuff. From giant mining operations, to online casino's, to advertisement all the way to growing nuts. By investing in these assets I feel like I'm a part of that project which makes me feel quite proud as well.
Profit-wise you are way up in fiat value. but indeed not in burst which you could view as a loss. But it also means that we as a community were able to get the price of OUR coin up, which I view as an accomplishment which we all did together.
If pure profit is what you are after than asset holding is not for you. asset trading could be an option and you might want to look into that. These asset's are mostly for long-term support which will mostly be rewarded in the end. and yes I know, waiting 2 years to reach ROI is a LIFETIME in crypto. but hell my day hasn't come and don't think it will any time soon. so I choose to spend some of that lifetime that I have to support this coin and it's members.
So yeah, I think in order to hold these asset's you need some dedication to the cause.
But this is just my point of view :) I hoped it helped